From the first hero product to repeat customers, on one map. 6 phases, 24 modules and 96 steps to turn creator videos into orders and repeat customers on TikTok Shop.
- Product & Economics: hero products, margins after fees and creator commission
- Shop & Conversion: product pages, checkout, fulfilment and measurement
- Creator Network: recruiting, samples, incentives and relationships
- Video & Distribution: content angles, video formats and posting rhythm
- Sales & Loyalty and Scale & Control: breakout SKUs, the second purchase and the next blitz
- A ready-to-run Claude prompt for every module
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